An original way to find a marketing job: letting your business cards travel

After not finding a job because of the crisis, the Belgian marketer Michiel Das created three business cards and a website where visitors can see how they travel around the world.

El viaje de mi tarjeta | Michiel Das
Front of the business card
Back of the business card
Back of the business card

The project started when Michiel Das saw a funny business card that was being shared on Facebook by lots of people, and remembered the theory of six degrees of separation (every person in the world is connected with everyone else through six contacts). Inspired by these two facts, he decided to create three business cards and gave them to his contacts, asking them to pass it on to their contacts as well, with the idea that one of their six contacts perhaps knew someone that was looking for a Marketing or Communications Manager.

On the Tumblr website elviajedemitarjeta.com, which he specifically created for the project, he started informing his followers about the latest news of each business card, even including a small map where visitors can follow where his business card are located at each moment.

He started the project by contacting three people with very different profiles (a taxi driver very interested in 2.0 applications, a young entrepreneur, and a business man with lots of professional experience), all of which were very interested in forming part of the project. As a way of saying thanks to the participants, Michiel also publishes a small article on his website about each person that receives the business card.

The three business cards started their journey in Sant Cugat del Vallès, a city located at a few kilometres from Barcelona, and from there they began travelling through the province of Barcelona. One business card already left the province, although Michiel is particulary interested in keeping the business cards in Barcelona, which is where he hopes to find a job. Nevertheless, he also admits to be intrigued to find out how far his business cards will travel.

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4 Responses to An original way to find a marketing job: letting your business cards travel

  1. Mark James says:

    You can certainly see your enthusiasm in the work you write!

    • Gimicc says:

      Thanks Mark! Cheers and take care!

    • Ashu says:

      Please let me know if you’re looking for a aothur for your blog. You have some really great posts and I think I would be a good asset. If you ever want to take some of the load off, I’d love to write some material for your blog in exchange for a link back to mine. Please let me know. Regards!

      • Gimicc says:

        Hi Ashu, thank you very much for your message! We are always looking for people willing to write about social media or marketing related aspects, so if you are interested then don’t hesitate to send us a mail at info–at–gimicc.com and we’ll see what collaboration possibilities we’ll have for you. Kind regards!

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